No matter what online business you are running (Or Not) traffic is key. Without traffic our businesses would simply grind to a halt faster than Usain Bolt running the 100M…and that’s pretty damn fast.
Blogs, Ecommerce, Review sites, Continuity sites…every single business model has one thing in common, they all need traffic to thrive. Yet bringing visitors to our site seems to be the #1 problem most people I talk to face, and it also seems to be the problem that they find hardest to solve.
As a result of this ever increasing need for traffic the chase for the ever elusive silver bullet traffic solution begins…
Big daddy and the search…
Many will swear by the power of Google, the daddy of all search engines and a potential traffic goldmine. Whether it’s Pay-per-click or search engine traffic, Google has enough traffic to melt any server…if your site catches their eye.
In the good old days getting traffic from Google (And other search engines!) was as easy as taking candy from a baby (Or so I am told) Nowadays its akin to searching for the holy grail, except the holy grail doesn’t want to be found!
Google has been notorious at “slapping” internet marketers in the Pay-per-click arena on several occasions and getting your campaigns to be profitable can be a daunting task. However there are a number of marketers which go toe-to-toe with the might of Google and see handsome returns…but it is not for the faint hearted! Fortunes can be made and squandered at the bat of an eyelid!
Ah! But I prefer to get traffic from Google’s search engine…..I hear you say…
Well my friend…That is easier said than done!
In my earlier ventures in the internet marketing arena I had great success with search engine traffic in a number of my ecommerce sites. I had traffic flowing hand over fist…. BUT!
It was a slow and tedious process, one which is far too oversimplified by some and underestimated by many. In fact the main reason why I “gave” up so to speak was that I was entirely consumed by getting by sites “ranked”. I was obsessed with “links” and “page rank” and all that SEO jargon….
In the end I became over reliant on Google and was only too aware of the wrath that they could incur….which led me onto a new quest…
There’s a new kid on the block!
With 500 million active users Facebook seemed like the wild wild west…..opportunities aplenty…cheap paid traffic and a custom system dedicated to businesses (Facebook fan pages) it seemed that Facebook was about to be the new staging ground for my quest (And others) for traffic.
And in a way it was (And still is…) productive…..but in way that no one ever imagined!
You see the old Internet Marketer (And many still around) would have simply bombarded/plastered his or her advertising material around the internet and develop their list of potential customers not giving a rats arse as to what they were selling (Heck, sadly that is still the case!) and whether it was of any use….
Facebook however allowed us to do things….well…..differently (In a really nice way). We could go off and start to build relationships with our customers. In other words we could begin to CARE about our customers….which brought a new form of exciting traffic: Viral traffic.
It’s like word of mouth on steroids…
People “liking”, “Sharing” and “commenting” on your content and spreading the word around the internet….
However one false move (i.e. attempt to scam someone) and you’ve had it! Bad publicity all around…
So what about the old stuff?
You know…Article marketing, forum posting etc? Is it all dead?
Internet Marketers are an innovative bunch, and we do find ways of resuscitating old techniques, whilst at sometimes completely ignoring others that may still work.
The days of blasting thousands of copies of articles to directories and living off that flood of traffic are long gone…..Content is King, and some of the stuff simply doesn’t cut it.
Yet article marketing is an excellent traffic getting tool…if you know how to do it! There are a number of good marketers getting ALL their traffic in this way, by syndicating articles to high trafficked blogs and newsletters….so it isn’t entirely dead!
There are so many options….
Despite their being hundreds of options people still FAIL to get traffic…yes read that again…they FAIL to get traffic. And here is why:
1) They focus on one method, and when that doesn’t prove fruitful they give up and move on….they simply lack patience!
2) They place all their eggs in one basket and when that traffic source fails….so does their business.
3) They try everything under the sun and don’t do any of it efficiently! I know marketers who use up to 15 methods of getting traffic and get less traffic than someone who uses far less.
Traffic Tripod...
So what is the solution?
Enter the Traffic Tripod…
Its not some kind of traffic getting device…..
Its a system, and one that if used powerfully can get you traffic, traffic and more traffic.
Ready for it?
#1 Choose 3 methods that you are comfortable with for generating traffic (Hence tripod)
• So if one fails you have two others…
• You can work on getting traffic from the search engines which is slow….but still get traffic from the two other methods you choose.
#2 Implement these methods EVERY SINGLE DAY!
• Be consistent and prolific….it pays off in the end!
#3 Stick with them!
• Traffic is accumulative….so stick with them.
So there you go….there is the traffic tripod system!
So what next?
P.S. If you want to find out all the latest traffic generating tips and tricks you simply have to take a look at this
